5 Tips to Keep Your Video Course Fresh

Video Transcript Below…

Do you wish that your course was totally evergreen? I mean, wouldn’t it be cool if your course would never lose relevancy, become outdated or get stale? I know I do. I mean who wants to spend a couple hundred hours creating a video course and then have it become outdated two months or even two weeks after launch. In this video, I’m going to give you five tips to keep that video content fresh just a little bit longer. Hi, I’m Ben and on this channel we talk about tips and strategies for creating video courses. If you want to find out more about CourseCast, just click the card above.

Tip #1

Okay, let’s dive in. Tip Number One, detach the audio from the video so that you have two separate tracks to edit. Most video editing software like Adobe Premier or Final Cut Pro, ScreenFlow for screen casting as well as Camtasia allow you to detach the audio track and some of these do it automatically when you start a new project. Anyway, this is great when you are showing b-roll or a screencast or maybe even a slide presentation with a voiceover and you have to edit the audio portion only. Splicing in some new audio can prevent you from having to reshoot the entire video.

Tip #2

Tip number two is to save your project files. Once you export your video, don’t get rid of that project file. Keep it on hand. You can always purchase a cheap external storage drive to place all your video projects. I can’t tell you how many times that has saved me from having to reshoot an entire video. Sometimes you can even recycle some of that video content, so hold onto those project files.

Tip #3

Tip number three, don’t make reference to what I like to call dynamic information. What do I mean by that? I’m talking about information that is likely to change like events or even pricing. For example, if you had a video course on search engine optimization in your training video, you may not want to say something like next week, Google will be implementing a new search algorithms because that reference to time will be inaccurate, once that event passes. Same goes for talking about the price of a recommended product. The price is likely to change at some point so you can either not mention pricing or preface your statement by saying at the time of this video the price is blah, blah blah. Question of the day. Do you have any tips you can share to keep your video course low maintenance? If so, let me know in the comments below.

Tip #4

Tip number four keep videos short and on point. This tip is not only relevant to keeping your course low maintenance, but this is important for your students’ learning experience. Let’s face it, we have super short attention spans. We are more likely to comprehend things if they are given to us in smaller chunks. Also, if your students are anything like me, I tend to binge watch courses. If a course is a five hour course, I’ll flip that speed up to 1.25 and watch that course in four hours and consume it in a single day. I know, I know that’s horrible. The point of all this is that creating shorter videos makes it easier. In the case that you have to recreate that video due to something that changes within that course. Keeping your videos somewhere between five and 15 minutes is beneficial. 15 minutes is definitely the max and I’d almost recommend keeping them closer to 10 minutes. This means that you may need to split some topics into two parts, but that’s okay. Keep in mind this course is for your students and your job is to make the course easy to consume while engineering the course for easy maintenance.

Question for you. Please comment below.

The final tip is going to save you a ton of time, but it’s a really interesting tip that most people don’t follow. Before I get to that, if you like this video so far, would you do me a favor? Would you give it a light below? If you haven’t subscribed yet, please click that subscribe button and hit the bell for notifications when we release a new video.

Tip #5

Tip number five, log major points covered in the video. This is a bit extreme, but if you are someone who pays super close attention to detail, you’ll love this tip. Basically, you can record or log all the major points discussed in the video, including a timestamp when the topic begins, and you can put this in like a text file or something. The reason for doing this is that you have a reference of what you covered in that particular video, so when you catch wind about some information in your video course, that may be outdated, you can find that content fairly quickly without having to watch through the entire video to find the questionable content. Then you can easily determine whether that segment in the video may need to be refreshed or perhaps the whole video may need to be recreated. This may not be a big deal if your course is only five videos long, but for courses that have hundreds of videos, this is super helpful. Also, this is helpful if your videos are super long, even though they shouldn’t be that long.

If you found the information in this video helpful, please do me a favor. Would you hit that subscribe button below? I thank you guys for watching. I’ll see guys in the next video. Peace out.

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Ben is one of the co-founders of Fly Plugins, creators of the first and most widely-implemented learning management system for WordPress, WP Courseware. Since 2012, he has helped thousands of entrepreneurs, corporate training departments, and higher education institutions develop and deploy online training courses from their WordPress websites.

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